Attitude for Altitude
An Oracle rollout with no room for noise, delay or drag.

PARTNER
Virgin Atlantic
Industry
Aviation
Year
2024
Duration
12 Months
Background
Rolling out Oracle Cloud Apps meant changing how thousands of people worked. Not in theory. On Monday morning.
If it went wrong, the damage was real. People might not be certified to fly. Suppliers might not get paid. Aircraft could sit on the ground. Teams on the airfield could lose time they did not have.
And with the firm still recovering post-pandemic, the job was not “adoption”. It was getting thousands of people onto a new system without breaking the work underneath it.
We stopped that happening.
Background
Rolling out Oracle Cloud Apps meant changing how thousands of people worked. Not in theory. On Monday morning.
If it went wrong, the damage was real. People might not be certified to fly. Suppliers might not get paid. Aircraft could sit on the ground. Teams on the airfield could lose time they did not have.
And with the firm still recovering post-pandemic, the job was not “adoption”. It was getting thousands of people onto a new system without breaking the work underneath it.
We stopped that happening.
Background
Rolling out Oracle Cloud Apps meant changing how thousands of people worked. Not in theory. On Monday morning.
If it went wrong, the damage was real. People might not be certified to fly. Suppliers might not get paid. Aircraft could sit on the ground. Teams on the airfield could lose time they did not have.
And with the firm still recovering post-pandemic, the job was not “adoption”. It was getting thousands of people onto a new system without breaking the work underneath it.
We stopped that happening.
What we did
Nine areas, one rollout: Kept the work joined up across nine core business areas, including frontline engineering teams on the airfield.
Change network: Built a 200-person network across the business. People close enough to the work to answer questions, spot trouble early and tell us what was actually happening.
Learning people could find: Created self-serve guidance people could use in the moment, on the ground or 35,000ft above the Atlantic.
Support before tickets: Built a SharePoint AI agent, connected to the guidance, so people could get answers before every small issue became a helpdesk ticket.
Clear messages, sent at the right time: Kept people informed without filling inboxes for sport.
What we did
Nine areas, one rollout: Kept the work joined up across nine core business areas, including frontline engineering teams on the airfield.
Change network: Built a 200-person network across the business. People close enough to the work to answer questions, spot trouble early and tell us what was actually happening.
Learning people could find: Created self-serve guidance people could use in the moment, on the ground or 35,000ft above the Atlantic.
Support before tickets: Built a SharePoint AI agent, connected to the guidance, so people could get answers before every small issue became a helpdesk ticket.
Clear messages, sent at the right time: Kept people informed without filling inboxes for sport.
What we did
Nine areas, one rollout: Kept the work joined up across nine core business areas, including frontline engineering teams on the airfield.
Change network: Built a 200-person network across the business. People close enough to the work to answer questions, spot trouble early and tell us what was actually happening.
Learning people could find: Created self-serve guidance people could use in the moment, on the ground or 35,000ft above the Atlantic.
Support before tickets: Built a SharePoint AI agent, connected to the guidance, so people could get answers before every small issue became a helpdesk ticket.
Clear messages, sent at the right time: Kept people informed without filling inboxes for sport.
Outcomes
88% activation in the first 14 days.
5K+ active users. 120K intranet visits.
66% of support needs solved before the helpdesk.
A critical system landed without the business grinding to a halt.
Outcomes
88% activation in the first 14 days.
5K+ active users. 120K intranet visits.
66% of support needs solved before the helpdesk.
A critical system landed without the business grinding to a halt.
Outcomes
88% activation in the first 14 days.
5K+ active users. 120K intranet visits.
66% of support needs solved before the helpdesk.
A critical system landed without the business grinding to a halt.
Related Works
Other work
Copyright © 2026 Boyd & Partners Limited
Registered in England and Wales: 14430760
Registered Office: 71-75 Shelton Street, Covent Garden, London, United Kingdom, WC2H 9JQ
Copyright © 2026 Boyd & Partners Limited
Registered in England and Wales: 14430760
Registered Office: 71-75 Shelton Street, Covent Garden, London, United Kingdom, WC2H 9JQ

